Google Adwords Search Advertising

After searching for shoes, Sean clicks on an ad promoting a sale on sneakers, which has several pop-ups. What should the advertiser do to improve Sean’s experience?

After searching for shoes, Sean clicks on an ad promoting a sale on sneakers, which has several pop-ups. What should the advertiser do to improve Sean’s experience?

  • Ensure that the pop-ups relate to the search
  • Remove all but one of the pop-ups
  • Remove the pop-ups
  • Ensure that the pop-ups get Sean’s attention
The correct answer is:
  • Remove the pop-ups

Explanation: Try not to disturb clients with pop-ups or features that interface with their route of your site. Landing page experience is Google Ads’ measure of how well your website gives people what they’re looking for when they click your ad. Your landing page is the URL people arrive at after they click your ad, and Google Ads analyzes it through a combination of automated systems and human evaluation.

More read: https://support.google.com/google-ads/answer/2404197?hl=en

Ali Raza

Ali Raza is a Web Developer and Digital Marketing Consultant.

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