Google Adwords Display Advertising

An ad’s Quality Score on the Google Display Network will affect:

An ad’s Quality Score on the Google Display Network will affect:

  • the Quality Scores for the keywords
  • whether an ad is eligible to enter the ad auction
  • the Quality Score for the same ad on Google and the Search Network
  • the Display Network placements on which the ad is eligible to show

The correct answer is:

  • whether an ad is eligible to enter the ad auction

Explanation: Google Ads uses an ad auction to determine which ads to show, the order those ads will appear, and how much those ads will cost. The Display Network ad auction shares many similarities with the Google Ads auction. Your ads are ranked among other advertisers’ ads based on Ad Rank, which is based on your Max CPC bid and Quality Score.

More read: https://support.google.com/google-ads/answer/2996564?hl=en

Ali Raza

Ali Raza is a Web Developer and Digital Marketing Consultant.

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button
Close