Adwords Fundamentals

An advertiser has decided that they want to spend $608 per month for their campaign. How would you recommend they set their budget in their AdWords account?

How would you recommend that William set his budget if he wants to spend US $608 per month on his campaign? OR An advertiser has decided that they want to spend $608 per month for their campaign. How would you recommend they set their budget in their AdWords account?

  • Set a daily budget of $20 for the advertiser’s campaign
  • Set a bid of $20 per ad group
  • Set a daily budget of $20 for the advertiser’s account
  • Set a bid of $20 for the advertiser’s campaign

The correct answer is:

  • Set a daily budget of $20 for the advertiser’s campaign

Explanation: With Google Ads, you choose a daily budget for each campaign based on your advertising goals and the average amount that you’re comfortable spending each day. You can change your budget at any time.

Google Ads uses daily budgets – if you’re working with a monthly budget, just divide that figure by 30.4 (the average number of days in a month). AdWords aims to show your ads until your daily budget is met (except in cases of overdelivery), and you pay only when someone clicks your ad.

More read: https://support.google.com/google-ads/answer/2375420?hl=en

Ali Raza

Ali Raza is a Web Developer and Digital Marketing Consultant.

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button
Close