Google Adwords Display Advertising

An advertiser who’s had success with text ads on the Display Network wants to start using rich media ads. Why should she consider using Ad gallery compared with other tools?

An advertiser who’s had success with text ads on the Display Network wants to start using rich media ads. Why should she consider using Ad gallery compared with other tools?

  • Ad gallery lets advertisers include as much text as the advertiser thinks is needed
  • Ads built with Ad gallery tend to have lower cost–per–click (CPC) than ads built with other tools
  • Ad gallery’s templates ensure that ads blend into the color scheme of any website
  • Ad gallery lets advertisers easily create and change ad text

The correct answer is:

  • Ad gallery lets advertisers easily create and change ad text

Explanation: All ads have a clear call-to-action (CTA) button and 2 to 4 lines of prominently displayed text. Ads created with the Ad gallery are available in most of the standard IAB ad sizes. Your ads can appear as product showcases, galleries, and industry-specific ads.

More read: https://support.google.com/partners/answer/156868?hl=en

Ali Raza

Ali Raza is a Web Developer and Digital Marketing Consultant.

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