Google Adwords Display Advertising

If an advertiser chooses to run ads in image formats, Google will:

If an advertiser chooses to run ads in image formats, Google will:

  • display these ads on the Display Network
  • require that cost–per–thousand impressions (CPM) bidding be used
  • charge an additional fee to serve these ads
  • display these ads on the Search Network

The Correct Answer is:

  • display these ads on the Display Network

Explanation: The Google Display Network is designed to help you find the right audience. Its targeting options let you strategically show your message to potential customers at the right place and the right time. Here are some examples of how you can approach targeting:

Creating ads on the Google Display Network is partially automated with responsive ads. To create them, simply enter your ad text, then add your images and logo, and Google will optimize your ads to improve performance. (You can also use our library of images at no cost.) Both new and advanced users benefit from responsive ads because they show as “native” ads, and blend into the font and feel of the publisher’s site.

More read: https://support.google.com/google-ads/answer/2404190

 

Ali Raza

Ali Raza is a Web Developer and Digital Marketing Consultant.

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