Google Adwords Digital Sales Certification

Negative keywords can help advertisers refine the targeting of their ads by:

Negative keywords can help advertisers refine the targeting of their ads by:
OR
Negative keywords can help advertisers better target their ads by:

  •  reducing their campaign’s daily budget recommendations
  •  raising the average position of their ads
  •  increasing the number of relevant Display Network Placements
  •  reducing the number of irrelevant clicks

The correct answer is:

  •  reducing the number of irrelevant clicks

Explanation: Negative keywords are an essential part of a well-rounded keyword strategy. This guide to negative keywords can help improve your Google Ads account.

Understanding your keywords can unlock previously untapped potential in your account. Connecting with user queries via thoughtful keywords is what search advertising is all about within Google Ads. Your customers are constantly connected — be sure that your keywords account for all the different paths that their journeys take.

More read: https://support.google.com/google-ads/answer/6167105?hl=en

Ali Raza

Ali Raza is a Web Developer and Digital Marketing Consultant.

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