Google Adwords Search Advertising
Someone searches on “laptop computers” and clicks an ad. Which landing page would be most relevant?
Someone searches on “laptop computers” and clicks an ad. Which landing page would be most relevant?
- A computer store homepage
- A page showing a tablet
- A page showing laptops
- A page showing both laptops and desktops
The correct answer is:
- A page showing laptops
Explanation: Landing page experience is Google Ads’ measure of how well your website gives people what they’re looking for when they click your ad. Your landing page is the URL people arrive at after they click your ad, and Google Ads analyzes it through a combination of automated systems and human evaluation.
More read: https://support.google.com/google-ads/answer/2404197?hl=en