Adwords Fundamentals

What’s the benefit of having multiple ads in an ad group?

What’s the benefit of having multiple ads in an ad group?

  • AdWords will automatically match each ad to the keywords it’s most relevant to
  • Ads are only eligible to show ad extensions if there are more than one ad in that group
  • Ads are only eligible to show at the top of the page if there are more than one ad in that ad group
  • AdWords will automatically rotate your ads and show the best performing ones more often

The Correct answer is:

  • AdWords will automatically rotate your ads and show the best performing ones more often

Explanation: Ad rotation is the way we deliver your ads on both the Search Network and the Display Network. If you have multiple ads within an ad group, your ads will rotate because no more than one ad from your account can show at a time. Use the ad rotation setting to specify how often you’d like the ads in your ad group to be served relative to one another.

More read: https://support.google.com/google-ads/answer/112876?hl=en

Ali Raza

Ali Raza is a Web Developer and Digital Marketing Consultant.

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