Google Adwords Display Advertising

Which is a benefit of using display advertising with Google to build brand awareness?

Which is a benefit of using display advertising with Google to build brand awareness?

  • Accurate forecasts of clicks and impressions
  • Consistent performance from day-to-day
  • Expansive network of diverse sites
  • Higher clickthrough rates (CTR) than on Google Search

The Correct Answer is:

  • Expansive network of diverse sites

Explanation: The Display Network delivers measurable performance for both branding and direct display clients – maximizing their results. For example, our research shows that when advertisers used the Display Network in combination with Search, the median advertiser has a Display Network cost per acquisition (CPA) that’s within approximately 2% of their Search CPA.

The Google Display Network also drives nearly 20% of total conversions for the median advertiser.

More read: https://support.google.com/partners/answer/2740585?hl=en

Ali Raza

Ali Raza is a Web Developer and Digital Marketing Consultant.

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button
Close