Google Adwords Display Advertising

Which targeting method allows an advertiser to reach people who have previously visited their website by showing them relevant ads when they visit other placements on the Google Display Network?

Which targeting method allows an advertiser to reach people who have previously visited their website by showing them relevant ads when they visit other placements on the Google Display Network?

  • Interest category
  • Remarketing
  • Topic
  • Placement

The Correct Answer is:

  • Remarketing

Explanation: Once you’ve added the global site tag and optional remarketing event snippet to your website or app, you can define lists for different sections of your website or app using rules. For example, if you want to define a list for a webpage where you sell stilettos, you can use this rule: “URL contains stilettos.” Note that you must have ‘stilettos’ in the URL of the product pages, such as www.example.com/stilettos.

Read more: https://support.google.com/google-ads/answer/2454000?hl=en

Ali Raza

Ali Raza is a Web Developer and Digital Marketing Consultant.

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