Google Adwords Display Advertising

Which would contribute to a higher Quality Score for a display ad?

Which would contribute to a higher Quality Score for a display ad?

  • High maximum cost-per-clicks (CPCs)
  • Fast landing page load time
  • Testing all image ad sizes
  • The high number of impressions

The Correct Answer is:

  • Fast landing page load time

Explanation: Landing page experience is different from policy violations. If your site violates Google Ads policy, you receive no landing page experience rating at all, and your ads don’t run.

The Google Ads system visits and evaluates landing pages and websites on a regular basis. If you make significant changes to improve your landing page experience, you may see higher ad quality (and higher Ad Rank) over time. You might not see an immediate impact, but you may see results within days or weeks.

More read: https://support.google.com/google-ads/answer/2404197?hl=en

Ali Raza

Ali Raza is a Web Developer and Digital Marketing Consultant.

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