Adwords Fundamentals

Your client noticed that his ad was disapproved for editorial reasons. Why is it important for him to understand and abide by Google’s advertising policies?

Your client noticed that his ad was disapproved for editorial reasons. Why is it important for him to understand and abide by Google’s advertising policies?

  • AdWords policies can help web user distinguish between ads and search results
  • AdWords policies can help ensure ads are useful, varied, relevant, and safe for web users
  • AdWords policies can keep disapproved ads and websites out of organic search results
  • AdWords policies can help keep ad costs low and affordable for advertisers

The Correct answer is:

  • AdWords policies can help ensure ads are useful, varied, relevant, and safe for web users

Explanation: Guidelines for your ads, keywords, and website. Ads that violate our policies won’t be able to run.

  • Visit the Google Ads Policy Center to review the guidelines that can apply to you.
  • Google’s advertising policies are designed to promote a good experience for people viewing our ads, to help you be successful with your ads, and to help make sure that ads follow applicable laws in the countries where they appear.
  • All ads go through an approval process to ensure the ads are safe and appropriate for users. Every time you create a new ad or make changes to an existing ad, it will automatically be submitted for review to ensure that it follows our advertising policies.
  • Ads that we find in violation of these policies will be marked as Disapproved or Suspended and will not be able to run while in that status.

Ali Raza

Ali Raza is a Web Developer and Digital Marketing Consultant.

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