Google Adwords Display Advertising

Your client who sells sports shoes might choose to target a custom affinity audience if he wants to:

Your client who sells sports shoes might choose to target a custom affinity audience if he wants to:

  • reach men, women, and children of all ages who need any kind of athletic shoes
  • sell high-end running shoes to competitive marathon runners
  • increase brand awareness
  • reach shoppers who are ready to buy right away

The Correct Answer is:

  • sell high-end running shoes to competitive marathon runners

Explanation: Affinity audiences were built for businesses currently running TV ads and want to expand the reach of that campaign with an online presence for an efficient price.

Select from these audiences to reach potential customers at scale and make them aware of your business.

Ali Raza

Ali Raza is a Web Developer and Digital Marketing Consultant.

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