Google Adwords Display Advertising

You’re setting up a dynamic remarketing campaign for your client who sells educational products. Which best practice should you follow?

You’re setting up a dynamic remarketing campaign for your client who sells educational products. Which best practice should you follow?

  • Use a custom feed
  • Use the “Education” business type
  • Include “textbooks” and “study guides” as keywords
  • Implement the remarketing tag after the body tag

The Correct Answer is:

  • Use the “Education” business type

Explanation: There are different types of feeds for different business types. For example, an airline might create a flights feed. People who visited the airline’s website might then see ads tailored with information about the flights they searched for, viewed, or started to book.

In this article:

  • About feeds
  • Get feed templates and specs for your business type
  • Create and upload a new feed
  • Fix problems with your feed

More read: https://support.google.com/google-ads/answer/6053288?hl=en

Ali Raza

Ali Raza is a Web Developer and Digital Marketing Consultant.

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